Olive & Ivy Hair Co
A brand and website project created to help Olive + Ivy Hair Co. launch with a polished, elevated presence that reflects the salon experience behind the brand.
Olive + Ivy Hair Co. needed a brand and website that felt as thoughtful and elevated as the experience they offer in the salon. As a hair studio focused on lived-in color, extensions, and a more personalized client experience, the brand needed to communicate professionalism while still feeling welcoming, modern, and true to the atmosphere they wanted to create.
This project focused on building both a visual identity and website that would help the business show up clearly and confidently from the start. The goal was to create a cohesive presence that reflected the salon’s style, supported the booking experience, and gave potential clients a stronger sense of the brand before they ever stepped through the door.
Year
2022
Duration
5 weeks
Client
Olive & Ivy Hair Co.
Ways We Partnered
Brand Identity
Website Design
THE CHALLENGE
They needed a brand and website that reflected the elevated, welcoming experience they wanted clients to feel from the start.
As a new salon, Olive + Ivy needed to establish a strong visual presence that felt polished and cohesive while still maintaining a warm and approachable tone. The brand and website needed to communicate the services they offer, build trust with potential clients, and capture the overall atmosphere of the business in a way that felt clear and inviting.
THE APPROACH & OUTCOME
We created a cohesive brand and website that felt modern, polished, and aligned with the salon’s experience.
The approach centered on building a visual identity that felt elevated but still welcoming, then carrying that tone into a streamlined website designed to support both discovery and booking. Through thoughtful branding, clear service presentation, and an online presence that felt consistent from page to page, the project gave the salon a stronger foundation to launch with clarity and confidence.
The final brand and website gave Olive + Ivy a polished presence that supports both trust and growth.
With a cohesive identity and refined website in place, the salon is able to show up more professionally and create a stronger first impression online. The finished result better reflects the quality of the client experience, helps attract the right audience, and provides a more aligned foundation for the business as it continues to grow.
OUR WORK
Explore how Hofer House Creative has helped businesses elevate their digital presence.
